The fundamentals of what make a good story are the same all over the world. Drama, human interest and topicality are universal.
Welcome to Berkeley Communications Australia. By harnessing the power of storytelling, we offer standout PR and strategic communications to businesses that want to drive growth, boost brand awareness and build brand affinity in Australia. We strongly believe in integrated communications and offer marketing, digital, content and design as part of our extended services.
Our growing local team in Australia consists of senior consultants with extensive experience in partnering with brands to help them develop and communicate their unique selling points to all relevant media audiences. We are experts in business storytelling and know how to implement it for maximum brand impact inside and outside an organisation. All our team members have worked in a mix of in-house and agency roles in their careers which means we understand the daily realities of our clients and know how to best support them in their daily roles.
Thanks to our international footprint, we can also help you think globally but act locally. We have dedicated teams across the globe that understand the nuances of local markets to ensure your narrative translates effectively across borders. Talk to us about how we can help you scale up your PR program seamlessly, from here in Australia to Asia, Europe and America. If you prefer, we can act as your one-point-of-contact too for all international regions and take on the role as your lead agency.
Let's get your story started today.
About our MD
Povel Torudd is a strategic communications expert with over 20 years of experience and a passion for business storytelling. His portfolio includes collaborations with some of the world's most dynamic technology brands, from established entities to emerging start-ups. He has also led teams to win numerous prestigious industry awards worldwide.
Before assuming the role of Managing Director at Berkeley Communications Australia, Torudd diversified his career between Australian and international PR agencies and took on various global, in-house communications roles for a top cybersecurity firm.
While Torudd's primary expertise lies in the strategic and creative development of communications programs and campaigns, he also brings a wealth of experience in sponsorship activations, external relations, crisis communications, media training, corporate video, documentary production, and cyber incident communications.
As a seasoned storyteller, Torudd excels at implementing audience-centric storytelling programs that engage all relevant internal and external stakeholders, including the media. His extensive experience in both in-house and agency roles equips him with a deep understanding of how to best support clients, ensuring they optimize their time and resources.